Dagrofa digital dining 2020
Purpose & Challenge
The purpose of Dagrofa digital dining was to transform a physical fair into a digital experience that creates leads. The challenge was to assure exhibitors that a digital version of the physical fair can fulfil the ambition of leads and even more visits/shows/chat/interactions.
To create a Virtual Hive standard platform with 60 exhibitors and main sponsor of the fair present in fair lobby. Visit here: https://digitaldining.dk/#1/2
Virtual Hive platform, virtual experience design and development, art direction, production and project management.
From 600 physical visitors to 4000 digital visitors. 24.000 video plays divided by 60 exhibitors. 145% more leads compared to the physical fair in 2019.